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UReason's Guide to Digital Servitization

Download UReason’s free guide to digital servitization and discover how OEMs are turning products into scalable, service-driven business models.

A person is holding a printed booklet titled “UReason’s Guide to Digital Servitization.” The cover shows a visual of three figures pushing heavy cubes, while one pushes a red sphere, symbolizing innovation. The booklet includes the UReason logo, website (www.ureason.com), and the year “2025” on an orange banner. The setting includes a glass of water and a magazine with glasses on top, placed on a light gray desk.
Gain more information about: 
  • Servitization Fundamentals
    Understand how combining physical products with digital services creates long-term customer value and recurring revenue.
  • Avoiding the Valley of Death
    Learn how to navigate the toughest phase of servitization projects with proven strategies from real-world OEM experiences.
  • Co-Development Best Practices
    Get practical advice for building successful partnerships with software providers and accelerating your time to market.
  • Business Models That Work
    Explore product-, use-, and result-oriented models and how to align them with your customers’ expectations.
  • Field Service Transformation
    Discover how tools like APM Studio support proactive service delivery, protect your IP, and scale globally.
What’s Inside:
  • The Business Case for digital servitization and how it supports recurring revenue and differentiation
  • A Lean Canvas Framework tailored for industrial servitization initiatives
  • The Smiling Curve, and how to move up the value chain through services
  • Lessons from the Field: What OEMs learned while transforming their offerings
  • Models for Scaling, from subscription to outcome-based strategies

 

Cover page of a digital guide titled “UReason’s Guide to Digital Servitization.” The design features three figures pushing large square blocks, while one figure pushes a red sphere along a streamlined path, symbolizing innovation and efficiency. The UReason logo with the tagline “Intelligence to Act” appears at the top, and the bottom orange bar includes the website www.ureason.com and the year 2025. The visual highlights a contrast between traditional and modern approaches.

Download the Guide

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